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DIGITAL RIGHTS MANAGEMENT

Digital rights management, is a system for protecting the copyrights of data circulated via the Internet or other digital media by enabling secure distribution and/or disabling illegal distribution of the data. Typically, a DRM system protects intellectual property by either encrypting the data so that it can only be accessed by authorized users or marking the content with a digital watermark or similar method so that the content can not be freely distributed

Tata Elxsi leverages its expertise in Intellectual Property (IP) Asset Creation and Capture, Management and Usage to offer robust DRM solutions that not only provide high level of security to assets, but also facilitate flexibility in managing rights-based sharing of these assets for commercial exploitation.

Tata Elxsi has provided DRM integration services for different product lines. Tata Elxsi's extensive experience has helped in understanding the nuances of rights management and workflow processes and provide technically competent environment to carry forward the development of the various modules and components of the DRM products. The
challenges included supporting the customer in absence of a formal Requirements Management process and thereby managing continuous changes and delivering under severe time-to-market pressures.

Why us

Optimized ANSI C implementations of various DRM stacks were available which can be easily ported to any platform
The hardware and OS dependent parts are abstracted as a separate OEM layer for easier porting to different platforms/OS's
Platform optimized versions of the various DRM stacks were available
Tata Elxsi has the experience of working with various well known consumer electronics / OEM giants on DRM development/integration projects

Tata Elxsi has the experience of enabling DRM feature in various embedded devices with limited resources and stringent performance criteria.


TEL DRM Expertise

Windows Media-DRM 10 for Portable Devices(WMDRM 10-PD)
Open Mobile Alliance DRM (OMA DRM 1.0 & 2.0)
Marlin DRM
Custom DRM solutions

TEL Platform Expertise

Optimized C implementations of various DRM stacks
Porting and optimization of stacks for custom Platforms
DRM enabling of legacy devices Integration of DRM stack to
Customer applications

WMDRM 10

Windows Media DRM is a Digital Rights Management service devised by Microsoft. It is designed to provide secure delivery of audio and/or video content over an IP network to a PC or other playback device in such a way that the distributor can control how that content is used.

TEL expertise
• WMDRM stack and MTP stack are available as ready to deploy IPs
• Successfully executed multiple DRM IP delivery and integration projects on different    platforms.
• Expertize in making the device compliant for PlaysForSure certification


Features of TEL solution
• Ideal for portable media players, mobile phones etc
• ANSI C code -helps IC vendors/OEMs to easily port on various processors
• Compatible for Microsoft and Non- Microsoft OS based portable devices
• Supports Direct License Acquisition (DLA) and/or Indirect License Acquisition (ILA)
• Secure clock and metering available
• License chaining
• Easy integration with existing ASF parsers
• Well designed APIs helps to reduce the integration effort
• OEM related dependencies (OS & hardware) are abstracted using a well designed   interface layer
• Ready for "Play for Sure" Certification by Microsoft

Available Platforms
Immediate availability on
ARM, ZSP400, x86

OMA-DRM 1.0 DRM Stack

TEL expertise
• OMA DRM 1.0 stack is available as an IP
• Design and development of the OMA DRM stack considering the stringent    performance criteria.
• Embedded friendly code base with minimum memory foot print

Features of TEL solution
• Prevent forwarding of content if delivered in a DRM Message
• Control content usage based on the specified rights and constraints
• Support combined delivery as well as separate delivery of rights and content
• Easy to use APIs
• Embedded friendly design
• Hardware and OS dependencies are abstracted using OEM layer

Available Platforms
ARM, x86

Marlin DRM Stack

Marlin is the open DRM platform developed for CE applications in the mobile, broadcast and broadband verticals. Marlin’s comprehensive content sharing platform offers a simple, open, and elegant solution for powerful content services offered on a variety of devices.

TEL expertise
• Involved in the early stages of Marlin DRM development
• Designed and developed an integration layer for quick integration of Marlin DRM   SDK to various Media Player architectures
• Worked on OEM specific finger printing and code obfuscation techniques
• Development of client solution including browser based player.
• Integration of Sushi (Marlin DRM Broadband SDK) to a client application of an   Internet based video broadcast service provider.
• An early member of MPP (Marlin Partnership Program)   https://www.marlinshare.com/partner/solutions

Features of TEL solution
• Easy to integrate wrapper layer over Marlin DRM client SDK
• Fool proof finger printing techniques adopted
• The interfaces were secured using additional cryptographic functions
• Code obfuscation techniques applied for better security



DSP
Media
Partnerships

 

 

 

 

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