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Tata Elxsi Limited has been in the Product R&D Outsourcing Business since 1989. Set up in Bangalore as a dedicated center in 1989 to under take Product R&D on Elxsi Mainframe Machines, the founding team comprised Hardware Engineers & System Software Engineers, who built the next generation Mainframe OS and a complete storage sub-system (6 channel SCSI Adapter) on the Elxsi Mainframes. Having built a core product R&D team, the company went on to build complete products (including Hardware & Software) like Ethernet Terminal Concentrator, Dual Host RAID Storage System, FDDI switches etc., in the early 1990's, for the Indian market. With a dedicated R&D team of about 70 Engineers by the year 1993, the company augmented its strategy to take this core expertise to customers like SGI, IBM, and Hitachi worldwide in an outsourced product R&D model through the "Product Design Services" division.
17 Years later, we look back with pride at the Inside the Box Competencies
we have built to deploy technologies across the
layers of products - hardware & software. We offer "Full Life-Cycle Product Design Services" to customers in markets that include Network & Telecom, Wireless, Consumer Electronics, Media, Scientific Instrumentation & Storage. The unique mix of capabilities & a multi-site delivery model presents customers with key benefits of cost-effective 'product engineering' & time to market advantages.
Given the challenges of outsourced Product R&D market, our business focus has helped develop very mature in-bound & out-bound processes to engage with clients on projects across the life cycle of products. The process maturity is reflected by the SEI CMMi Level 5 certification for "Systems Engineering" and our Industry leading CRDD (Customer Report Defect Density) at 0.21/KLOC.
We have a proven track record of working with a balanced mix of leading
companies including large, medium & start-ups. The sample client list that
reflects this mix includes companies such as ARM, Broadcom, Canon, Epson, Hella, Motorola, Pace Micro Technology, Philips, Samsung and TI.
Our longer-term commitment to client relationships is reflected by an increasing Customer Satisfaction Index of 4.5 on a scale of 5.
Given the business focus & exciting product R&D work that happens here, it has always been an exciting place for its engineers, which in turn helps to attract / retain the best talent in the company (over 20% of whom are Masters Degree/PhD's). This has also helped the attrition to be maintained at the right level of 7-8%. We are also recognized for our intensive training programs for our engineers that are uniquely configured to suit our dynamic business needs of providing cutting edge services to help our customers build world-class products.
Today, we have built a world-class design center with over 100000 sq. ft of exclusive 'product R&D' infrastructure for our customers. The design center is rich with its investment in design tools, video conferencing & information security management standards. The repository of reusable assets of protocols, codec's, interfaces, testing frameworks & tools provide leverage to our clients.
We have historically stayed away from pursuing "IT Services" or other business application software related outsourcing. This business context & focus on embedded product R&D has influenced several customers as they see in Tata Elxsi 'Stability' in being large & still 'Nimble & Responsive' in being small.
And this journey continues to be better as our engineers see their 'touch' in more & more products that our clients launch in the market.
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