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Connected Vehicles: Making Indian Roads Safer
Driving safety forward with real-time connectivity
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Tata Elxsi Automotive Cybersecurity Services
Secure the Future of Mobility with Automotive Cybersecurity
Learn moreDriving the Future of Connectivity
The automotive industry is rapidly transitioning to Software-Defined Vehicles (SDVs), where seamless connectivity, real-time data exchange, and advanced digital experiences are key differentiators. Consumers expect instant access to personalized features, making efficient vehicle lifecycle management essential for Original Equipment Manufacturers (OEMs). Coupled with evolving 5G infrastructure, these trends demand robust digital transformations.
To meet these demands, OEMs need connected car platforms that enable secure data management, Over-The-Air (OTA) updates, and the seamless integration of new digital services. By leveraging cloud-based, scalable solutions, automakers can enhance user engagement, optimize fleet operations, ensure regulatory compliance, and unlock new revenue streams through data-driven insights and collaborative business models.
TETHER AUTO - Connected Vehicle Platform of the Future
Here's How we help Automotive OEMs
Expert assistance to automotive OEMs venturing into connected car technology
- Platform Consultancy, Engineering, and provisioning services
- Device vendor identification, qualification and integration
- Operational efficiency through complete run management services
Migration to cloud-agnostic connected platform
- Ease of migration and lower costs (also includes future migration)
- Mitigating vendor dependency
- Lower cost of ownership with proven open-source components and services (except Infra as a Service)
- Scalable to multiple vehicle variants and advanced technology adaptability including 5G, AI and Cybersecurity
Scaling for New Geographies
- CAPEX and OPEX Optimisation for cost-sensitive market
- Reduced R&D time through off-the-shelf customisable application plug-ins
- Data Analytics accelerators such as driver behaviour analysis and battery usage monitoring
Service Framework
Framework Features
Advanced Cybersecurity
Protecting connected vehicles requires multi-layer encryption, secure key management, and robust threat detection. Our cybersecurity framework integrates hardware and software defense strategies, maintaining compliance with global standards. By proactively identifying vulnerabilities and deploying automated patching, we safeguard vehicles from emerging cyber risks while ensuring strong customer confidence and operational reliability.
Scalable Cloud Architecture
With cloud-native platforms, we enable real-time data processing, secure storage, and seamless device synchronization. This scalable approach supports dynamic workload distribution, optimizing performance across diverse geographies. Our architecture integrates robust edge computing capabilities, reducing latency and enabling response for mission-critical features, driving continuous innovation and resilience in connected car ecosystems.
Unified UI/UX
Offering a harmonized interface across infotainment, driver assistance, and cockpit functionalities enhances user adoption. Our approach leverages responsive design principles, ensuring consistent interaction flows. We tailor visual hierarchies, color schemes, and typography to align with brand identity while prioritizing safety. This unified UI/UX elevates driver confidence and overall operational clarity.
Why Tata Elxsi?
- Deep expertise in deploying connected car solutions for OEMs and expanding to new geographies covering all vehicle segments (Electric, Passenger and Commercial Vehicle)
- Proficiency in integrating multiple 3rd party TCUs/HUs, TELCOs and Infrastructure as a Service (IaaS) provider solution
- Data analytics for product development and management
- Enabling lower Total Cost Ownership (TCO) for OEMs with run management capabilities
Testimonial
Testimonial
TATA MOTORS
“In line with Tata Motors stated objective of offering differentiated products based on our CESS philosophy (Connected, Electrified, Safe & Shared), we are delighted to have partnered with Tata Elxsi which not only allowed us to decide of developing a native platform for the Connected Vehicle Program but also helped us to jump start and meet the critical product launch timelines. Tata Elxsi brings strong automotive electronics experience, coupled with an excellent understanding of cloud-based applications, data governance, and world-class user experience capabilities. The collaboration between the two teams have been outstanding and will continue to ensure a wonderful customer experience”.
Rajendra Petkar, President & CTO, Tata Motors
In Focus
Information Hub
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What are the primary benefits of connected cars for the automotive industry?
Connected cars offer real-time diagnostics, personalized infotainment, and enhanced safety through advanced driver assistance. By enabling OTA updates, manufacturers can deploy fixes or new features without recalling vehicles. Data-driven insights from telematics also help businesses optimize fleet management, reduce operational costs, and improve customer satisfaction. Additionally, continuous connectivity fosters opportunities for partnerships with third-party providers, enabling subscription-based models and new revenue streams in the ever-evolving automotive landscape.
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How does Tata Elxsi ensure cybersecurity in connected car solutions?
Tata Elxsi implements a multi-layered security approach, combining hardware-based encryption, secure key management, and advanced threat detection tools. Regular penetration testing and vulnerability assessments identify potential risks early, enabling proactive mitigation strategies. Compliant with international standards such as ISO/SAE 21434, our solutions integrate automated patching processes and continuous monitoring. This end-to-end cybersecurity framework ensures both the vehicle’s functional integrity and long-term consumer trust in rapidly evolving connected ecosystems.
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What role do predictive analytics play in connected car solutions?
Predictive analytics harness vehicle and driver data to forecast maintenance requirements, identify anomalies, and enhance overall performance. By leveraging machine learning algorithms, systems can detect potential part failures or safety concerns before they escalate, reducing costly breakdowns or recalls. Additionally, predictive analytics support optimized routing and fuel consumption, ultimately offering a more efficient, safe, and user-centric driving experience, while also informing strategic decisions for automotive stakeholders.
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How do over-the-air (OTA) updates improve the connected car experience?
OTA updates allow manufacturers to deploy software patches, firmware improvements, and new features remotely. This approach reduces the need for physical recalls, saving time and costs. By keeping vehicles updated in real-time, carmakers ensure ongoing security, address emerging bugs, and enhance infotainment capabilities. Additionally, OTA mechanisms create opportunities for personalized user experiences through feature expansions or region-specific optimizations, promoting greater convenience and satisfaction.
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What future trends can we expect in connected car technologies?
As 5G networks mature, connected cars will benefit from ultra-low latency data transmission, powering advanced driver assistance and immersive infotainment. Greater cloud-edge collaboration will streamline data analytics, further personalizing driver experiences. We can also anticipate broader integration with smart cities, enabling vehicle-to-infrastructure (V2I) communication for improved traffic management. These trends collectively shape a more autonomous, efficient, and sustainable mobility ecosystem.
