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User experience is crucial in the adoption of new technology. Artificial intelligence, voice, and mixed reality advancements are bringing the in-vehicle experience closer to reality. Automakers and retailers are pursuing new technological solutions to improve the in-vehicle experience for both drivers and passengers.
Personalization and visualization greatly enhance the passenger experience. In-vehicle technology assists mobility service providers in shared vehicles — and eventually autonomous vehicles — in becoming entertainment hubs.
Design & Studio support, Infotainment, Connected Cars, Visual Extended Reality
Visual Extended Reality
As processors are becoming more powerful there is increased adoption of AR/VR technology by many automotive companies. We help automotive OEMs face changes head-on by creating compelling visual and immersive representations that excite buyers, inform engineers, optimize design decisions, and improve training.
The Road Ahead
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