How AI Video Analytics Enhances Customer Experiences Across Industries
Read BlogIntroduction
In today’s experience-driven world, customers expect more than transactions—they seek intuitive, emotionally aware interactions. Tata Elxsi’s CX Engineering solutions are purpose-built to transform fragmented journeys into seamless, humanized digital experiences. Our unified service architecture combines adaptive UI/UX design, multilingual Voice AI (Dhvani), and autonomous service bots using Multi-Agent Coordination Protocol (MCP) to deliver real-time, context-aware engagement. By integrating emotion-aware interfaces, workflow automation, and intelligent orchestration, we help enterprises reduce friction, enhance empathy, and build lasting connections across touchpoints—from service desks to frontline systems.
The AvatarSafe platform and AI-driven safety alerts add a critical trust layer, enabling proactive compliance in industrial environments. This holistic CX stack improves Customer Satisfaction (CSAT), reduces Average Handling Time (AHT), and boosts operational safety—delivering measurable impact across enterprise, telecom, and industrial domains.
Business Challenge
Modern customer journeys are fragmented across channels, languages, and interfaces—making it difficult for enterprises to deliver consistent, responsive, and emotionally intelligent experiences. Legacy UIs lack adaptability, voice interfaces are often limited to scripts, and service response times suffer due to manual coordination. Additionally, frontline environments face safety compliance issues that reduce trust and engagement. These CX limitations hinder satisfaction, loyalty, and operational efficiency. Businesses need integrated systems that unify user interfaces, AI-driven voice agents, autonomous service bots, and safety avatars. Addressing these gaps is essential to creating seamless, scalable, and humanized interactions that elevate brand experience and service outcomes.
Here’s How We Help
1. Unified Digital Interfaces for Seamless Engagement
- Deliver responsive, role-based UIs with multimodal inputs (touch, gesture, voice) to personalize every interaction.
- Integrate Dhvani voice AI to enable emotion-aware, multilingual support that connects with backend systems in real time.
2. Autonomous Service Resolution with Smart Bots
- Use Multi-Agent Coordination Protocol (MCP) to orchestrate billing, CRM, and knowledge workflows for instant resolutions.
- Eliminate manual intervention by automating common customer journeys like updates, activations, and queries.
3. Immersive Safety & Compliance Experiences with AvatarSafe
- Detect safety violations and trigger real-time avatar-led video alerts using lip-synced, synthetic voice communication.
- Reinforce frontline compliance with contextual, AI-powered safety guidance and Q&A via chatbot interface.
Solution Framework
Tata Elxsi’s CX Engineering Framework integrates adaptive UIs, emotion-aware Voice AI (Dhvani), autonomous service bots, and AvatarSafe safety systems into a unified digital experience stack. It enables real-time, multimodal engagement, automates backend workflows using MCP, and ensures safety compliance through AI avatars. Designed for omnichannel CX, the framework reduces friction, enhances empathy, and drives measurable impact. It supports 24x7 service automation, proactive safety alerts, and seamless orchestration across customer and employee journeys. The result: improved CSAT, reduced AHT, and higher trust in critical touchpoints.
Solution Features
Emotion-Aware & Multimodal Experience Layer
- Delivers intelligent UIs with touch, voice, and gesture inputs
- Adapts based on user behavior to personalize interactions
- Reduces friction using visual/audio cues and real-time responsiveness
Autonomous Voice & Workflow Automation
- Integrates Dhvani Voice AI and MCP for seamless issue resolution
- Automates backend tasks across CRM, billing, and service operations
- Enables 24x7 support without manual intervention
AvatarSafe-Led Safety & Compliance
- Triggers avatar videos with lip-synced synthetic voice for violation alerts
- Detects non-compliance via AI-based visual systems
- Reinforces safety using chatbot-led contextual Q&A and training
Why Tata Elxsi ?
- Deliver unified CX with adaptive UIs, emotion-aware voice agents that converse in 10+ languages, and frictionless service automation
- Reduce support costs through 24x7 multilingual voice automation and agentless query resolution
- Ensure real-time safety compliance in industrial settings with avatar-led alerts and visual warnings
- Achieve faster service resolution with backend orchestration via AI-driven multi-agent protocols
- Backed by Industry-Proven Outcomes — higher CSAT, reduced AHT, >99% compliance, and CX impact across telecom, industrial, and enterprise sectors
Info Hub
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What is CX Engineering, and why does my business need it?
CX Engineering focuses on designing seamless, intuitive, and emotionally intelligent digital experiences. It helps businesses improve customer satisfaction, accelerate service resolution, and enhance brand loyalty across touchpoints.
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Can you help automate customer support workflows?
Yes. Our Dhvani voice AI and multi-agent service bots automate end-to-end processes like query handling, ticketing, and escalation, enabling 24x7 support without manual effort.
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How do you ensure safety and compliance in frontline operations?
We deploy AvatarSafe, an avatar-led system that issues real-time, lip-synced safety alerts and warnings when PPE violations are detected—improving adherence and awareness in industrial settings.
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Will your solution integrate with our existing systems?
Absolutely. Our CX components—UI layers, voice agents, and bots—are API-driven and integrate seamlessly with CRMs, ERPs, ticketing platforms, and cloud services.
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What measurable outcomes can we expect from your CX solution?
Clients typically see improvements in CSAT scores, lower Average Handling Time (AHT), increased First Contact Resolution (FCR), and higher compliance in safety-critical environments.
